140 Top SEO Experts You Should Be Following in 2019


Want to learn more about search engine optimization (SEO)?

Then you should learn from the top SEO experts.

Reading the top SEO blogs and publications is a good start. So is attending SEO conferences.

But don’t stop there.

SEO is such a giving community.

We share strategies, tactics, tips, tools, data, and so much more on social media and at conferences – as well as in articles, research, and blog posts.

You will definitely learn something new every day from this list of 140 SEO experts. Follow them if you want a free SEO education.

Why This SEO Experts List Exists

The term “SEO expert” is thrown around a lot these days.

Do a Google search for [seo experts to follow] and you’ll find plenty of lists.

Here’s the thing about most of these lists: they’re usually deeply flawed in one way or another.


Generally, top SEO expert lists:

  • Are just a sneaky way for an unknown author to get himself or herself on a list filled with experts and look like a big-time SEO expert.
  • Are published by unknown SEO agencies or companies purely for the purposes of attracting links and shares.
  • Include people who, while brilliant in other areas of marketing (social media, content marketing, etc.), aren’t really SEO experts.
  • Include people who no longer are really involved in SEO (or never really were practitioners). For example, while Matt Cutts, the former distinguished engineer who was head of the webspam team at Google, might be great on a list if it were still 2013 – it’s no longer 2013.
  • Include popular “experts” who share bad information that give the industry a bad name. (We won’t name any names here.)

That’s why, about a year ago, I put together the first version of this list of top authorities and experts you should be following or listening to if you want to learn about SEO today.

How This List Was Compiled

Now we’ve updated this list for 2019 – to bring you what I believe to be the most up-to-date list of high-quality SEO experts you’ll find.

And I didn’t put…


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