Facebook Business Suite Combines Pages, Instagram, & Messenger Tools

Facebook Business Suite is a new hub on mobile and desktop where businesses can access tools to manage their presence on Facebook, Instagram, and Messenger.

Currently, Business Suite has capabilities such as:

  • Posting
  • Messaging
  • Insights
  • Advertising

Facebook is rolling out Business Suite in response to research that says business owners want a better way to manage activities without distracting from business operations.

“Research tells us that business owners want to better operate across Facebook’s apps, but are busy running their businesses.

With Business Suite, you can manage all your activities in one place, giving you time back to focus on other aspects of your business.”

Getting Started With Business Suite

Using Business Suite, or at least using it to the fullest, requires connecting your Facebook and Instagram business accounts together.

If you haven’t yet connected both accounts, follow the steps below. If you’ve already connected your accounts then feel free to skip ahead.

Connecting Facebook and Instagram

To connect your Instagram account to your Facebook Page, follow these steps:

  • Open your Facebook Page.
  • Select Settings from the top menu.
  • Select Instagram.
  • To add an Instagram account to your Page, select Connect Account.
  • Enter your Instagram account’s Username and Password, and select Log in.

If you do not have an Instagram business account, you will be prompted to convert your personal account into one.


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With these step completed, you can now access the full range of tools in Facebook Business Suite.

Key Features in Business Suite

Here are some of the key features available in Facebook Business Suite.

Updates at a glance:

  • See all critical alerts, messages, comments and other activity across Facebook and Instagram.
  • Easily prioritize and manage your business activity throughout the day.
  • Set up personalized saved replies for common questions.

Share across Facebook and Instagram:


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  • Draft a new feed post…


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