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Introduction to Structured Knowledge – Search Engine Journal

The objective of this text is to point out part of what JSON-LD structured knowledge to construct a basis for studying all of it. The main focus is to introduce two components of structured knowledge referred to as the structured knowledge Sort and the Property.

Structured knowledge code is a language with logical construction. By understanding the completely different components you’ll be able to start to grasp that language. It’s simpler than it seems!

When you end this text you’ll have a greater understanding of structured knowledge and may start to grasp the code.

Additionally, you will be higher capable of benefit from the rating alternatives that structured knowledge provides.

In my earlier article (What’s Structured Knowledge) I outlined the fundamentals of structured knowledge that explains what structured knowledge is.

When you haven’t learn that article but, I encourage you to learn it to get an understanding of what structured knowledge is, who’s liable for it and the way Google makes use of it on your profit.

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About JSON-LD Structured Knowledge

JSON-LD is a markup language that’s used to speak Schema.org structured knowledge. JSON-LD stands for JavaScript Object Notation for Linked Knowledge.

There are others methods to speak structured knowledge however JSON-LD is Google’s most well-liked model. It’s simpler to grasp, too.

How Structured Knowledge is Organized

Structured knowledge is mainly data (knowledge) that’s introduced in an organized method (structured).
When you consider structured knowledge, simply keep in mind that it’s nothing extra sophisticated than data that’s introduced in an organized manner.

Two Structured Knowledge Phrases You Have to Know

There are lots of technical phrases utilized in Schema.org structured knowledge. However there are two which are vital to grasp first as a result of they’re the fundamental constructing blocks of structured knowledge.

Two elementary phrases to know are:

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A Schema structured knowledge is a few (knowledge) Sort and may include a couple of Sort throughout the JSON-LD structured knowledge script.

Every Sort has…

 

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