What you must know about TikTok for business

30-second summary:

  • The majority of TikTok users are under the age of 29. So, TikTok is the perfect place if you want to reach Millenials and Gen Zers.
  • TikTok allows users to create short videos with filters, voiceovers, soundtracks, and other additional features.
  • If you want to promote your business, there are multiple paid advertising options. You can run branded hashtag challenges, brand takeovers, and infeed content ads.
  • Influencers are a big deal on TikTok. By partnering with influencers, you can expand your reach and grow your TikTok audience.
  • Countries across the world are raising concerns over TikTok’s data and security policies. Therefore, before you start creating a marketing strategy for TikTok, it’s worth checking the local regulations.
  • Find out how you can take advantage of TikTok for business.

Early adopters of Instagram demonstrated that if you can find the right strategy to leverage the platform during its initial days, you can easily become the top influencer and monetize your success. So, if you’re looking to stay ahead of the competition, the game of signing up for new social media platforms is worth the candle. Are you thinking of TikTok for business?

If you haven’t already, now is the best time to create a TikTok account for your business. Being the fastest growing social media of the decade, TikTok has around 800 million active monthly users globally. This makes TikTok the seventh most popular social media platform in the world. Given the numbers, it should not come as a surprise that so many businesses are moving their marketing efforts to TikTok. 

So, where do you start your business’ journey on TikTok? This article is a great start! We’ve gathered all the important aspects your business should know about this trendy platform. 


The first important thing you should know about Tiktok is that it…


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