WordPress 5.three Adopts Rel UGC Nofollow Hyperlink Attribute


WordPress introduced that WordPress 5.three, coming subsequent month will assist Google’s UGC Nofollow attribute by default. Beginning November 12, 2019, all hyperlinks within the feedback part will mechanically use the UGC nofollow hyperlink attribute.

UGC Nofollow Attribute

The UGC nofollow hyperlink attribute is a code introduced by Google on September 10, 2019 that tells Google hyperlink is within the context of person generated content material and shouldn’t be trusted.

Influence of Rel UGC to WordPress Websites

Any WordPress plugin that’s concerned with person generated content material and hyperlinks might need to replace their code to be able to assist the brand new code.

The outdated callback:


has been deprecated in favor of a brand new callback:


The WordPress announcement didn’t specify if plugins utilizing the outdated code would break the location or just gracefully degrade.

Multi-Search Engine Compatibility

Google has indicated it should assist rel=ugc. Nevertheless different search engines like google and yahoo don’t have any indicated assist for that code. In an effort to assist all search engines like google and yahoo, WordPress will output the UGC nofollow in a way that helps all search engines like google and yahoo.

That is the code:

rel=”nofollow ugc

Does Rel UGC Assist WordPress Publishers?

There isn’t a rating profit to the writer for utilizing the UGC nofollow attribute.

The UGC nofollow attribute advantages Google as a result of it helps Google perceive hyperlink was created by somebody outdoors of the writer’s management and that the hyperlink shouldn’t be trusted.

WordPress Code Deprecation

This transformation is essential for WordPress builders as a result of it includes a change to the code.

Right here is how WordPress explains the change:

“In WordPress 5.three, wp_rel_nofollow_callback() will likely be deprecated in favor of extra generic callback operate, wp_rel_callback(), which is now used so as to add different rel attribute values to a specified hyperlink.

wp_rel_callback() is utilized by the present wp_rel_nofollow() operate so as to add a single “nofollow” worth, and with the brand new wp_rel_ugc() operate, builders can add…


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